Agenda
We'll be talking with Eric Meeks from UCSF, about their "in-reach" strategies, meaning how to reach out to people at our own institutions.
If time, we may revisit the idea of I-Fest or something like it this year including ideas for location, date, time, duration?
This is an open discussion for anyone who's interested!
Call information:
We're using the DuraSpace WebEx service for this call. When it's time, join the meeting from here:
https://meetings.webex.com/collabs/meetings/join?uuid=MALSGQJLKCKKPCC9SMJ1058J6Y-X9UN
Meeting number: 195 800 054
Meeting password: This meeting does not require a password.
Audio Connection
US TOLL
Access code: 195 800 054
Attendees:
Julia Trimmer, Duke University
Mike Conlon
Notes:
Brian Turner and Eric Meeks are talking about engagement and "in-reach." UCSF has been working on their app for 6 years, so part of it is longevity. And it hasn't been cheap or easy. The SEO work has paid off tremendously. They had 100K visits per month last year. They have a presentation linked from their profiles. Stable URLs are helpful too.
They have an internal marketing group that markets all their systems. They do a great job.
One email from a prominent researcher went out early on and that created a big spike. They continually meet with groups to
