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Shortcut to temporal Google doc for meeting notes: http://goo.gl/hmW0uK

Announcements

  • Apps & Tools Working Group: next call October 21 at 1pm ET

  • Ontology Working Group: next call November 4 at 1pm ET

    • On the Tuesdays when there is not a call, there are Ontology Office Hours using the same call-in information as the main Ontology calls

  • VIVO Hackathon: Thanks to Cornell and the attendees!

    • Some event info already online, and more to be shared soon. Questions?

Theme: Search Engine Optimization for researcher profiles

 

Growth Hacking 101 for Research Networking Sites
UCSF Profiles (http://profiles.ucsf.edu/) receives 107,000 visits a month, and researcher profile pages get regularly linked to from sources like the New York Times, the BBC, CNN, and NPR.
76% of that traffic (81,000 visits/month) comes from a single source: Google.
Anirvan Chatterjee from CTSI at UCSF will share the 5-part strategy that turned UCSF’s RNS into a heavily-used resource:
 
    1. using web analytics to measure baselines
    2. putting researcher profile pages front and center
    3. ensuring your site’s getting indexed by search engines
    4. thinking like Google—tweaking URLs and metadata to attract search engine users
    5. getting inbound links to establish reputation
While there’s no silver bullet techno-fix to growing traffic, some of these local best practices have been embedded into the core Profiles RNS product out of the box. We’ll hear about how that’s worked — and which parts of the traffic equation can’t be automated.

 

Notable List Traffic

See the vivo-dev-all archive and vivo-imp-issues archive for complete email threads

Call-in Information

Calls are held every Thursday at 1 pm eastern time – convert to your time at http://www.thetimezoneconverter.com

  • Date: Every Thursday, no end date
  • Time: 1:00 pm, Eastern Daylight Time (New York, GMT-04:00)
  • Meeting Number: 641 825 891

To join the online meeting

1. Call in to the meeting:

   1-855-244-8681 (Call-in toll-free number (US/Canada))

   1-650-479-3207 (Call-in toll number (US/Canada))

2. Enter the access code:

   641 825 891 #

3. Enter your Attendee ID:

   8173 #

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