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https://meetings.webex.com/collabs/meetings/join?uuid=MALSGQJLKCKKPCC9SMJ1058J6Y-X9UN
Where: WebEx Online
Meeting number: 195 800 054193 905 423
Meeting password: This meeting does not require a password.
Audio Connection
US TOLL
Access code: 195 800 054193 905 423
Attendees:
Julia Trimmer, Duke University
Brian Turner
Eric Meeks
Mike Conlon
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Brian Turner and Eric Meeks are talking about engagement and "in-reach." UCSF has been working on their app for 6 years, so part of it is longevity. And it hasn't been cheap or easy. The SEO work has paid off tremendously. They had 100K visits per month last year. They have a presentation linked from their profiles. Eric's profile profiles.ucsf.edu/eric.meeks. Stable URLs are helpful too.
They have an internal marketing group that markets all their systems . They and they do a great job. One email from a prominent researcher went out early on and that created a big spike. They continually meet with groups to encourage them to update.They also have boot camps in the library to explain how to use LinkedIn, AltMetrics and other profiling systems as well as their own.
Much more info can be found at profiles.ucsf.edu:
Eric Meeks: http://profiles.ucsf.edu/eric.meeks
Brian Turner http://profiles.ucsf.edu/brian.turner
Leslie Yuan: http://profiles.ucsf.edu/leslie.yuan
Anivan Chattergee http://profiles.ucsf.edu/anirvan.chatterjee