Overview

VIVO is often used by institutions to highlight and promote the works of their scholars.  Promotion works best if the VIVO profile and related pages are easily found by search engines, and considered to be high value by search engines.  VIVO provides citation metatags and a site map to help search engines recognize the value of VIVO pages in search results.

VIVO sites can do more to improve boost SEO.  See the recommendations from the University of California San Francisco below for additional ideas.

Citation Metatags

Citation meta tags are included on the pages of works.  An example from the VIVO sample data is shown below.

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