Some beta testers have kindly provided samples of their work with activities. They are included below as available.
Pre-Work | ||
These are activities that may be helpful if you haven’t already done strategic planning. | ||
A. Mission / Vision | Goal: To enable program governance to consider and create a Mission and Vision Statement if you do not already have one. Having a Mission and Vision Statement are helpful for many of the ITAV activities. |
Phase 1: Getting Beyond Initial Stakeholders | |||
Phase 1 Objectives include: Involve a Wider Group of Stakeholders; Create an Outreach Committee; and Formulate and Implement a Communication and Engagement Strategy | |||
1. Who is Your Community? | Goals: Identify community stakeholders; Consider goals for each stakeholder group; Prioritize community stakeholders Examples: stakeholders (list); stakeholders (visual) Related Objectives: Involve a Wider Group of Stakeholders; Formulate and Implement a Communication and Engagement Strategy | DOC | |
2. Create Personas | Goals: Create explicit personas for community stakeholders; Enable checking future plans against persona goals Related Objectives: Involve a Wider Group of Stakeholders; Formulate and Implement a Communication and Engagement Strategy | DOC | |
3. Plan an Outreach Committee | Goals: Create goals, identify gaps, determine timeline, and create mission/vision for Committee Related Objectives: Create an Outreach Committee | DOC | |
4. Create Outreach Committee Charter | Goal: Create charter to clarify roles and purpose Related Objectives: Create an Outreach Committee | DOC | |
5. Stakeholder and Engagement Matching Tool | Goals: Understand the communication needs and preferences of stakeholders; Match stakeholders to engagement tools Example: brainstorming Related Objectives: Involve a Wider Group of Stakeholders; Formulate and Implement a Communication and Engagement Strategy | DOC | |
6. Create Communication and Engagement Plan | Goals: Understand plan components; Fill out and share plan Related Objectives: Formulate and Implement a Communication and Engagement Strategy | ||
7. Evaluate Communication & Engagement Plan | Goals: Evaluate implementation; Determine gaps and identify how to improve Related Objectives: Formulate and Implement a Communication and Engagement Strategy | DOC |
Phase 2: Establishing Community Engagement Infrastructure | |||
Phase 2 Objectives include: Set Up Processes and Infrastructure to Facilitate Engagement; Clear Communication Practices and Policies; Increase Non-Directed Community Activities; Increase Transparency; Dedicated Staffing; Engage a More Diverse Set of Engaged Participants; and Engage with New Communities | |||
8. Determine New Forms of Community Engagement | Goals: Determine what kind of engagement is right for your community; Map stakeholder groups to activities you want to support Related Objectives: Set Up Processes and Infrastructure to Facilitate Engagement | DOC | |
9. Identify Infrastructure for Community Engagement Activities | Goal: Identify the processes and infrastructure you need for engagement. Related Objectives: Set Up Processes and Infrastructure to Facilitate Engagement | DOC | |
10. Assess Non Technical Documentation | Goal: Assess the non-technical documentation for clarity and usefulness Related Objectives: Clear Communication Practices and Policies; Increase Transparency | DOC | |
11. Consider Branding and Consistency Issues | Goal: Ensure your community finds accurate and consistent information across platforms Related Objectives: Clear Communication Practices and Policies | DOC | |
12. Increase Program Transparency | Goals: Understand the current level of transparency; Determine transparency goals Related Objectives: Increase Transparency | DOC | |
13. Value Proposition for Position Descriptions | Goal: Create value propositions for new program positions Related Objectives: Dedicated Staffing | DOC | |
14. Empower Community Activities | Goals: Increase active representatives; Encourage non-directed community activities Related Objectives: Set Up Processes and Infrastructure to Facilitate Engagement; Increase Non-Directed Community Activities | DOC | |
15. We Can, IF... | Goal: Help identify barriers and spark creative solutions Example: Activity snippet Related Objectives: Set Up Processes and Infrastructure to Facilitate Engagement | DOC | |
16. Identify Skills Gaps - Speedboat | Goals: Identify skill gaps; Better understand barriers for participation Related Objectives: Engage a More Diverse Set of Engaged Participants; Engage with New Communities | DOC | |
17. Increase Cultural Sensitivity | Goals: Consider the context and cultural norms; Consider how to adjust engagement to better fit other needs Related Objectives: Engage a More Diverse Set of Engaged Participants; Engage with New Communities | DOC | |
18. Identify Stakeholder Gaps | Goals: Identify gaps in community stakeholders; Improve understanding of barriers Related Objectives: Engage a More Diverse Set of Engaged Participants; Engage with New Communities | DOC | |
19. Engage with New Communities - Nodes | Goal: Identify key influencers in new communities Related Objectives: Engage a More Diverse Set of Engaged Participants; Engage with New Communities | DOC |
Phase 3: Assessing and Evolving Community Engagement | |||
Phase 3 Objectives include Work Across Communities; Empower the Community Supporting Each Other; and Establish Ways to Continually Evaluate Community Engagement | |||
20. Reassess Engagement Activities | Goals: Identify activities that need to evolve or be retired; Developing a plan and communicate changes. Related Objectives: Work Across Communities; Empower the Community Supporting Each Other; Establish Ways to Continually Evaluate Community Engagement | DOC | |
21. Context Mapping for future Community Engagement | Goals: Consider landscape for community engagement; Anticipate future needs Related Objectives: Empower the Community Supporting Each Other | DOC | |
22. Review and Expand Infrastructure | Goal: Revisit infrastructure to evaluate how it can support non directed community activities Related Objectives: Establish Ways to Continually Evaluate Community Engagement | DOC |
You can use any of the activities in any order but we have designed some suggested pathways based on a few personas: